The same could be said about Hypertext Fiction in the 15+ years ago time, but that doesn't mean it can't be improved upon (look at cave paintings). We're still

The same could be said about Hypertext Fiction in the 15+ years ago time, but that doesn't mean it can't be improved upon (look at cave paintings). We're still in the silent movie era of internet media and content, where pretty much everybody could (and did) try something, and there were a (relative) zillion releases to prove it. Either by attention or chemistry a lot of it didn't survive, but it eventually built concepts that are still in use today.