4 ms·

http://cadmium.avecora.com/ http://cadmium.avecora.com/ Failed social network advertising system that targets advertisements to Facebook Application users, by

by markbao 19y ago

http://cadmium.avecora.com/ http://cadmium.avecora.com/ Failed social network advertising system that targets advertisements to Facebook Application users, by profile keywords (interests, activities), age, gender, specific networks, etc. Also targets ads throughout the web in participating partner websites. Apparently no interest, and then Facebook launched Social Ads, with similar targeting features a month or so later. Was hoping to integrate it with other social networks (Bebo, MySpace, Hi5, etc) and integrate with other websites to serve highly targeted advertising. Also, ask me in a month, and I'll see how well my current venture is going. :/

cousin_it 19y ago
Great sense of web design on all your sites, and being 15 is pretty impressive too :-)
- jbenz 19y ago
  I second this. Very clean but also dramatic. Good work on the logo, too. The "learn more" section under "advertiser" states that "Cadmium provides a deep data collection system". Did you design something of an analytics dashboard as well? If it looks half as nice as the rest of the site, I'd be impressed.
  - markbao 19y ago
    The analytics 'dashboard': http://files.markbao.com/cadmium-db.png http://files.markbao.com/cadmium-db.png The data collection results visualizer (insights): http://files.markbao.com/cadmium-insights.png http://files.markbao.com/cadmium-insights.png Thanks for your kind words!
    - Raphael 19y ago
      Awesome job. Pie charts are generally not the way to go, though.
deleted 19y ago
[deleted]
andreyf 19y ago
Random curiosity: did you change your name from Steve to Mark? If it isn't personal, mind sharing why?
- SwellJoe 19y ago
  Isn't it obvious? It's one character shorter. Just like one of Arc's guiding principles: "How code looks matters: short names, no swearing". Of course, since ones name is so frequently typed, one might prefer something even shorter. Like, "Joe", as a purely hypothetical example. I'm not sure one can go any shorter than three characters for a common male US name. More seriously, I'm guessing Mark/Steven is of Asian descent (Bao make this seem more likely). They don't necessarily take their American name very seriously, since it's not their "real" name. I've known several Asian folks who've gone through a couple of Americanized names over the span of a few years. Their Japanese or Chinese or Vietnamese or Thai name stays the same throughout.
  - ojbyrne 19y ago
    Al?
    - SwellJoe 19y ago
      Now you're talking! You can call me "Al" from now on, thanks.
      - mechanical_fish 19y ago
        Now we know why the superintelligent being called himself "Q". Another alternative is to name yourself Zed, then emigrate to the UK.
        SwellJoe 18y ago
        But, we like to reserve one character identifiers for variables used in loops and such, right?
SwellJoe 19y ago
Very impressive. I was going to say, "for a 15 year old", but that demeans the work--it's impressive, regardless of age, to build something like that in a short time frame with a small team. And very astute from a business perspective. Every time there is an ad network acquisition my first thought is, "Wow, that must be the last one of those", because there have been so many, and all of the really well-known names have already been acquired. But the reality is that advertising on the web is becoming more important every day, and more valuable every day. It will continue to grow at the same pace as the Internet itself, and so any innovative advertising play is probably a smart one. Mobile advertising is also a world that is currently untapped. And, interestingly, at least to me, advertising is a market where no matter how many established players there are, there's always room for someone to be "high touch" in a particular industry and be able to build a nice sized business. My brother-in-law works in old media advertising (which has been a well-settled market for over fifty years), and yet he's built an independent agency over the past twelve years or so that employs a number of people and makes plenty of money (where "plenty"==$millions). He does it by building relationships, and doing good work.
- m0nty 18y ago
  'I was going to say, "for a 15 year old", but that demeans the work' And 15 yr olds. I mean, I've met some kids who are better hackers than I would ever dream of being -- I'm guessing that markbao is in that category. So concentrating on the guy's age seems like completely the wrong take on this.
agentbleu 19y ago
now if i was an investor, i would buy in.
sdurkin 19y ago
Wow, very nice. If you're not in stealth mode, may I ask what is your current venture?

by markbao 19y ago

cousin_it 19y ago

Great sense of web design on all your sites, and being 15 is pretty impressive too :-)

jbenz 19y ago
I second this. Very clean but also dramatic. Good work on the logo, too. The "learn more" section under "advertiser" states that "Cadmium provides a deep data collection system". Did you design something of an analytics dashboard as well? If it looks half as nice as the rest of the site, I'd be impressed.
- markbao 19y ago
  The analytics 'dashboard': http://files.markbao.com/cadmium-db.png http://files.markbao.com/cadmium-db.png The data collection results visualizer (insights): http://files.markbao.com/cadmium-insights.png http://files.markbao.com/cadmium-insights.png Thanks for your kind words!
  - Raphael 19y ago
    Awesome job. Pie charts are generally not the way to go, though.

deleted 19y ago

[deleted]

andreyf 19y ago

Random curiosity: did you change your name from Steve to Mark? If it isn't personal, mind sharing why?

SwellJoe 19y ago
Isn't it obvious? It's one character shorter. Just like one of Arc's guiding principles: "How code looks matters: short names, no swearing". Of course, since ones name is so frequently typed, one might prefer something even shorter. Like, "Joe", as a purely hypothetical example. I'm not sure one can go any shorter than three characters for a common male US name. More seriously, I'm guessing Mark/Steven is of Asian descent (Bao make this seem more likely). They don't necessarily take their American name very seriously, since it's not their "real" name. I've known several Asian folks who've gone through a couple of Americanized names over the span of a few years. Their Japanese or Chinese or Vietnamese or Thai name stays the same throughout.
- ojbyrne 19y ago
  Al?
  - SwellJoe 19y ago
    Now you're talking! You can call me "Al" from now on, thanks.
    - mechanical_fish 19y ago
      Now we know why the superintelligent being called himself "Q". Another alternative is to name yourself Zed, then emigrate to the UK.
      - SwellJoe 18y ago
        But, we like to reserve one character identifiers for variables used in loops and such, right?

SwellJoe 19y ago

Very impressive. I was going to say, "for a 15 year old", but that demeans the work--it's impressive, regardless of age, to build something like that in a short time frame with a small team. And very astute from a business perspective. Every time there is an ad network acquisition my first thought is, "Wow, that must be the last one of those", because there have been so many, and all of the really well-known names have already been acquired. But the reality is that advertising on the web is becoming more important every day, and more valuable every day. It will continue to grow at the same pace as the Internet itself, and so any innovative advertising play is probably a smart one. Mobile advertising is also a world that is currently untapped. And, interestingly, at least to me, advertising is a market where no matter how many established players there are, there's always room for someone to be "high touch" in a particular industry and be able to build a nice sized business. My brother-in-law works in old media advertising (which has been a well-settled market for over fifty years), and yet he's built an independent agency over the past twelve years or so that employs a number of people and makes plenty of money (where "plenty"==$millions). He does it by building relationships, and doing good work.

m0nty 18y ago
'I was going to say, "for a 15 year old", but that demeans the work' And 15 yr olds. I mean, I've met some kids who are better hackers than I would ever dream of being -- I'm guessing that markbao is in that category. So concentrating on the guy's age seems like completely the wrong take on this.

agentbleu 19y ago

now if i was an investor, i would buy in.

sdurkin 19y ago

Wow, very nice. If you're not in stealth mode, may I ask what is your current venture?