Agreed on subscriptions. While paid and freemium apps benefit from being in the store (discovery, etc), recurring revenue models are much more difficult to opti

Agreed on subscriptions. While paid and freemium apps benefit from being in the store (discovery, etc), recurring revenue models are much more difficult to optimize and maintain. That’s not something the store really helps with. This is why both Apple and Google introduces the reduced rate after the first year of subscription, which in my opinion will eventually become the norm from the get go. It’s only a letter of time. Ultimately, even such seemingly large losses are still a really small fraction of Apple’s bottom line. Once more apps find ways to do this is when Apple will start noticing.