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I'm surprised, diapers.com should be pretty well known to anyone interested in business or entrepreneurship.
by tvon 16y ago
I'm surprised, diapers.com should be pretty well known to anyone interested in business or entrepreneurship.
- user24 16y agoShould it? Why? I have no kids and am in the UK. Is it a famous business case study? Even if it is, I'm a computer scientist not a business guy. The headline makes it sound like they bought the domain name for that figure, which is sensationalist and inaccurate.
- sparky 16y agoIf that's their company name ( http://www.diapers.com/aboutus/aboutus.aspx http://www.diapers.com/aboutus/aboutus.aspx ), that's their company name. Take it up with diapers.com (the company, not the domain name) if it's confusing. For the record, I agree with you, but a bunch of parenthesized "we mean the company, not just the domain name" seems superfluous given that the rest of the article is a click away.
- mbrubeck 16y agoAnd yet the headline didn't say "Amazon.com to buy Diapers.com"... ("Amazon.com, Inc." is the name of the company.)
- CapitalistCartr 16y agoYeah, it's nice to be so famous you're known by your first name only. Cher, Rosanne, Oprah.
- martinkallstrom 16y ago"Amazon buys Diapers for $540 million" would also have been a set up for misunderstandings in it's own way.
- nostromo 16y agoThey got a lot of press (at least in the US) for their innovative procurement robots... that's how a lot of kidless American geeks found out about their success. http://singularityhub.com/2010/06/10/whats-the-secret-behind-diapers-com-success-a-kiva-robot-warehouse-video/ http://singularityhub.com/2010/06/10/whats-the-secret-behind...
- tvon 16y agoMaybe I shouldn't go so far as to say what others should know, but I don't have kids either and I'm aware of Diapers.com, and I'm more developer than business man (or at least I suck at being a business man). I certainly don't think the title is sensationalist, but for the sake of clarity (given the up/down votes of complaints such as yours) perhaps it should have been made more clear that a company was purchased and not a domain name. On the other hand, would there be any confusion if it was Zappos.com?