5 ms·
yeah. I actually flagged the article because that headline is far too misleading (not themichael's fault).
by user24 16y ago
yeah. I actually flagged the article because that headline is far too misleading (not themichael's fault).
- tvon 16y agoI'm surprised, diapers.com should be pretty well known to anyone interested in business or entrepreneurship.
- user24 16y agoShould it? Why? I have no kids and am in the UK. Is it a famous business case study? Even if it is, I'm a computer scientist not a business guy. The headline makes it sound like they bought the domain name for that figure, which is sensationalist and inaccurate.
- sparky 16y agoIf that's their company name ( http://www.diapers.com/aboutus/aboutus.aspx http://www.diapers.com/aboutus/aboutus.aspx ), that's their company name. Take it up with diapers.com (the company, not the domain name) if it's confusing. For the record, I agree with you, but a bunch of parenthesized "we mean the company, not just the domain name" seems superfluous given that the rest of the article is a click away.
- mbrubeck 16y agoAnd yet the headline didn't say "Amazon.com to buy Diapers.com"... ("Amazon.com, Inc." is the name of the company.)
- CapitalistCartr 16y agoYeah, it's nice to be so famous you're known by your first name only. Cher, Rosanne, Oprah.
- martinkallstrom 16y ago"Amazon buys Diapers for $540 million" would also have been a set up for misunderstandings in it's own way.
- nostromo 16y agoThey got a lot of press (at least in the US) for their innovative procurement robots... that's how a lot of kidless American geeks found out about their success. http://singularityhub.com/2010/06/10/whats-the-secret-behind-diapers-com-success-a-kiva-robot-warehouse-video/ http://singularityhub.com/2010/06/10/whats-the-secret-behind...
- tvon 16y agoMaybe I shouldn't go so far as to say what others should know, but I don't have kids either and I'm aware of Diapers.com, and I'm more developer than business man (or at least I suck at being a business man). I certainly don't think the title is sensationalist, but for the sake of clarity (given the up/down votes of complaints such as yours) perhaps it should have been made more clear that a company was purchased and not a domain name. On the other hand, would there be any confusion if it was Zappos.com?
- araneae 16y agoI heard of Diapers.com from HN, and I've seen several articles about it on here, so I don't think it's an unreasonable assumption to make. Diapers.com is a big competitor for Amazon.com on the baby stuff, so it's a good acquisition for them.