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The Amazon cautionary tale is insightful. It's the second I read/heard working with Vendor Central is terrible.
by raywu 8y ago
The Amazon cautionary tale is insightful. It's the second I read/heard working with Vendor Central is terrible.
- mdorazio 8y agoIt's a double-edged sword. My own experience has been that your sales volume will absolutely increase because customers love seeing Prime shipping and "sold by Amazon" on products, but once you add in all the handling, storage, processing, etc. fees and also factor in that you are completely at Amazon's mercy, it's often not worth it unless you're just an FBA reseller pumping through generic stuff from China. As an example, I shipped 50 units of product to Amazon and got it to their fulfillment center on 12/5. Their published deadline to get things to a fulfillment center in time for Christmas shipping is 12/9. As of today, exactly 0 of those units have been processed and made available for sale, thus completely missing the holiday shopping season and leaving me with a long-term storage bill since it will now take 2-3 months to sell through them. Good luck getting any help with something like that. On the flip side, I did an A/B test last year vs. this year using vendor central vs seller central for a different product and saw about 2x sales volume for the former. So it's really something you just need to test and make a decision on yourself.