That's not at all what I'm describing. Whether our old policy of selling for half the average retail price, or tagging it at full retail but giving 50% off at t

That's not at all what I'm describing. Whether our old policy of selling for half the average retail price, or tagging it at full retail but giving 50% off at the register, we were selling for half what the customer would pay in any other store for the same merchandise. What you are saying is the opposite and is extremely immoral (and likely illegal in some places).