5 ms·

Typical marketing bullshit. The definition of 5G is steered by a globally recognized technical authority, and when they issue press releases[1] which are in tu

Typical marketing bullshit. The definition of 5G is steered by a globally recognized technical authority, and when they issue press releases[1] which are in turn reissued by media agencies informing the general public of what to expect, AT&T doesn't do anyone other than themselves a favor by introducing "5Ge" marketing bullshit knowing very well that average Joe User will simply dismiss the deemphasized "e", and doesn't have the technical means of independent verification in any case. The problem is AT&T wants to have their cake and eat it too: they're trying to normalize an ignorant public to 4G tech by obfuscating the market with a false perception that their networks are on the bleeding edge of standards integration. Through my eyes, the confusion such practices illicit are not unlike the damage caused by trademark infringement. [1] https://www.itu.int/en/mediacentre/Pages/2017-PR04.aspx https://www.itu.int/en/mediacentre/Pages/2017-PR04.aspx

rayiner 8y ago
ITU doesn't make the standards, why should they get to decide what's "4G" and "5G" etc.? "5Ge" is a label for a real thing in wireless technology--a parallel evolution of LTE that overlaps in technology and speed with 3GPP's 5G-NR standard. 3GPP (the folks that actually make the standards) are pushing a parallel evolution of LTE and 5G-NR into the "5G era." LTE will get technologies that will also show up in 5G-NR: https://en.wikipedia.org/wiki/LTE_Advanced_Pro https://en.wikipedia.org/wiki/LTE_Advanced_Pro.
- metaphor 8y ago
  Because they're the overarching publisher of a international telecom performance specification for which 3GPP's 5G NR is a prospective candidate. Your question strikes me as akin to justifying why organizations like ANSI, DIN, et al exist. That "5Ge" is a label for a real thing (however way you've chosen to define that) doesn't make it technically unencumbered. That we're quoting "5Ge" speaks for itself; I'd imagine an objective of ITU specifications would be to eliminate such marketing bullshit and public misdirection.
  - rayiner 8y ago
    ITU’s “performance specifications” mean nothing. They’re aspirational targets. (ITU publishes a lot of real standards, but the value of saying how fast “4G” should be, while 3GPP develops the actual technology, is thin.) Imagine if ITU published standards for how fast different “generations” of CPUs have to be. Would anyone care? Would they lambast Intel for releasing “Ninth Generation Core” chips that are warmed over Skylale?
    - metaphor 8y ago
      So meaningless and aspirationly uncommitted that 3GPP is actively pursuing ITU's blessing of their own standards? While we're at it, why don't we dismiss acquisition efforts across the globe since those guys don't develop the actual tech? FDA doesn't make drugs, but they establish the baseline criteria for its safety that commercial manufacturers are beholden to. USDA doesn't raise cattle, but I can go to a grocery store and pay a premium for Porterhouse without questioning if I was overcharged for a T-bone. I'm sure you see the pattern.

rayiner 8y ago

ITU doesn't make the standards, why should they get to decide what's "4G" and "5G" etc.? "5Ge" is a label for a real thing in wireless technology--a parallel evolution of LTE that overlaps in technology and speed with 3GPP's 5G-NR standard. 3GPP (the folks that actually make the standards) are pushing a parallel evolution of LTE and 5G-NR into the "5G era." LTE will get technologies that will also show up in 5G-NR: https://en.wikipedia.org/wiki/LTE_Advanced_Pro https://en.wikipedia.org/wiki/LTE_Advanced_Pro.

metaphor 8y ago
Because they're the overarching publisher of a international telecom performance specification for which 3GPP's 5G NR is a prospective candidate. Your question strikes me as akin to justifying why organizations like ANSI, DIN, et al exist. That "5Ge" is a label for a real thing (however way you've chosen to define that) doesn't make it technically unencumbered. That we're quoting "5Ge" speaks for itself; I'd imagine an objective of ITU specifications would be to eliminate such marketing bullshit and public misdirection.
- rayiner 8y ago
  ITU’s “performance specifications” mean nothing. They’re aspirational targets. (ITU publishes a lot of real standards, but the value of saying how fast “4G” should be, while 3GPP develops the actual technology, is thin.) Imagine if ITU published standards for how fast different “generations” of CPUs have to be. Would anyone care? Would they lambast Intel for releasing “Ninth Generation Core” chips that are warmed over Skylale?
  - metaphor 8y ago
    So meaningless and aspirationly uncommitted that 3GPP is actively pursuing ITU's blessing of their own standards? While we're at it, why don't we dismiss acquisition efforts across the globe since those guys don't develop the actual tech? FDA doesn't make drugs, but they establish the baseline criteria for its safety that commercial manufacturers are beholden to. USDA doesn't raise cattle, but I can go to a grocery store and pay a premium for Porterhouse without questioning if I was overcharged for a T-bone. I'm sure you see the pattern.