We don't have many corporate customers, mainly sell to individuals. The idea is to grow the user base as large as possible and then sell them the latest versio

We don't have many corporate customers, mainly sell to individuals. The idea is to grow the user base as large as possible and then sell them the latest version or other products. Give away a version with 3rd party hardware is to grow the user base to new markets. Let somebody else handle the marketing / distribution and get their users. Sure lots people throw away the CD of bundled software when they buy something, but a decent number still install it. Give away free is same idea. People love free stuff and will download it. Then hopefully they enjoy it and upgrade to get more features.