Almost all farmed salmon is colored by dyes in food, or processing. Skipping that step could be marketed as a somewhat legit health benefit. I have no idea if t

Almost all farmed salmon is colored by dyes in food, or processing. Skipping that step could be marketed as a somewhat legit health benefit. I have no idea if the dyes are at all harmful, but many people are bound to like their fish unaltered and 'natural'. Either way, brilliant marketing.