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Hi - Good luck with your business. As a technology marketer & first time visitor (and someone not in your target segment) to your site here are few points of su
by TheSaaSGuy 16y ago
Hi - Good luck with your business. As a technology marketer & first time visitor (and someone not in your target segment) to your site here are few points of suggestion:
1- Market & Biz Dev:
-You said your target market is education, this is a very broad vertical. I suggest picking a segment from this broad market, for example K-12. You could do one step better by focusing on a sub-segment within this group, for example science teachers/content creators.
2- Look & feel:
- The auto scrolling 1,2,3 steps to getting started is too fast to follow and read. Makes it difficult for users to learn about your service.
- The current page is too busy with too many calls to action (support our campaign, upload, browse, tour, singup, sign-in etc), simplify this for higher conversion.
3- Hollywood or not:
-I think meeting with new folks (Hollywood or not)is always good for business. But don't waste your money flying there - tel calls are cheaper and more effective.
Hope this helps and the very best to you.