3 ms·
I worked for a company, which is still in business, 80% of whose work involves "cleaning/normalizing" data, basically everything that isn't sales and client ser
by rhizome 8y ago
I worked for a company, which is still in business, 80% of whose work involves "cleaning/normalizing" data, basically everything that isn't sales and client services.
Market research is all about getting different kinds of data and massaging it into queryable and productizable form (reports).
- AznHisoka 8y agoWhere do they usually get the market research data from?
- rhizome 8y agoDepends on the market being researched. Focus groups are one source, POS data is another. Large operators like Nielsen collect all kinds of data for all kinds of industries, which can be purchased. You collect what exists where it lies for the stuff you want to look at.