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Rejecting VP8/VP9 due to Google's involvement is silly and pointless, they're free to use codecs that are much more efficient than H.264. Apple has made its cho
by StudentStuff 8y ago
Rejecting VP8/VP9 due to Google's involvement is silly and pointless, they're free to use codecs that are much more efficient than H.264. Apple has made its choice to push H.264 & H.265 due to their vested interest in the licensing revenue they stand to gain via the MPEG LA.
- gruez 8y agoApple has made its choice to push H.264 & H.265 due to their vested interest in the licensing revenue they stand to gain via the MPEG LA. If that’s true, why are they a member of the AOM, which promotes the royalty free av1?
- StudentStuff 8y agoHow long can Apple push against all of the major content providers? Google, Netflix, Mozilla, AT&T & the plethora of other streaming providers will not fully support H.265, and Apple doesn't want to not have a seat at the table as they build a codec to supplant it. I think this is a repeat of the USB C engineering participation by Apple, they may roll it out to their tiny MacOS install base, but it could be years before AV1 is supported on iOS. Safari on iOS is where Apple likes to draw its line in the sand, it also happens to be where they have nearly 1 billion users, versus 70 million on MacOS: https://ngcodec.com/news/2018/10/9/whats-in-a-codec-hevc-versus-vp9 https://ngcodec.com/news/2018/10/9/whats-in-a-codec-hevc-ver...