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What 7 Key Strategies Must We Learn From Apple Marketing?
- jonnathanson 16y agoExtremely on-point re: design and packaging. Apple does not get enough credit for its innovations in packaging. It's not software; it's not hardware; it's not a sexy topic. But it's been a powerful, driving force behind Apple's revival and ascent. Extending ease-of-use and aesthetic simplicity into the unboxing experience was a stroke of genius.
- riffraff 16y agoI think "Each and every time Apple decided to innovate, they were laughed at" is a bit of an exaggeration, from what I recall the iPod,iPhone, iBook, MacBook and probably other products all were innovative and highly appreciated by about everyone. I mean, even the latest macbook airs are receiving raving reviews and have quite a bit of innovation in them.