Ok, they install applications. I thought the context was clear enough that software would be understood in the intended way. And yes, you're right that install

Ok, they install applications. I thought the context was clear enough that software would be understood in the intended way. And yes, you're right that installing, say, Ubuntu isn't particularly difficult. It does entail more 'risk' than installing Chrome, since you could wipe out your existing OS and/or data/home-directory unintentionally if you're not careful. > Consider that part of the reason Linux Desktop has failed to gain any traction is people like you who would rather imagine that everyone not using their favorite software is just too inept to do so. I never said that they were too inept to do so (I think we agree that it's really not that difficult even for a non-techy person), just that they don't. I think it's fairly clear that ordinary people don't install OSes (again, not that it would actually be difficult for them to do so, just that they don't).