Rather than hoping for popularity and the attention of companies, I think it makes more sense to help the plethora of free software continue to improve so that

Rather than hoping for popularity and the attention of companies, I think it makes more sense to help the plethora of free software continue to improve so that people don't have to be tied down to an operating system in the future. Emacs can be used even on Windows. Even if free software doesn't already support an OS, someone who cares more than the others can take it into their own hands to port it. This seems more sustainable to me.