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This is true, but a good chunk of marketing will also be required as, by default, people will instantly believe the "alternative" to Windows is a worse imitatio

This is true, but a good chunk of marketing will also be required as, by default, people will instantly believe the "alternative" to Windows is a worse imitation. After all, if it's the same as Windows, why not just run Windows? So, it would have to be spun in the right manner as an upgrade as opposed to an alternative.

_emacsomancer_ 8y ago
> people will instantly believe the "alternative" to Windows is a worse imitation. Why? I would think the opposite would be true, generally. Right now in most people's minds there are "PCs" (i.e. Windows machines), which are more budget-friendly, and Macs, which are fancier but more expensive. Just put Kubuntu on a machine and sell it for more than the comparable machine running Windows and people will assume it's better.