3 ms·
It's not only a problem with the search engines' own rankings, it's also that people are less likely to click an older article on the SERP.
by tkrunning 8y ago
It's not only a problem with the search engines' own rankings, it's also that people are less likely to click an older article on the SERP.
- pmart123 8y agoThat’s definitely true. I often find myself clicking first on a more recent search result and then backing out and clicking on older content if the initial choice didn’t live up to expectations. Since I probably still had decent time on page, etc for the first link, I’m guessing I’m making Google think that content is more relevant than it is.