In the 1980s an engineer named Dave Smith, who ran a very popular music synthesizer outfit called Sequential Circuits, proposed an open protocol for connecting

In the 1980s an engineer named Dave Smith, who ran a very popular music synthesizer outfit called Sequential Circuits, proposed an open protocol for connecting music synthesizers. The idea was scoffed at by a number of manufacturers, but relatively soon Roland, and eventually the other major Japanese firms (Korg, Yamaha, Kawai) got on board, and that caused everyone else to join in. The standard became known as MIDI. In the late 80s, Sequential Circuits went belly up due to some bad product decisions. Yamaha bought the remnants of the company, and Smith himself went to work at Korg, where he helped develop an important line of machines (the Wavestation). In 2002 Smith decided to try again with his own company. As Yamaha owned the Sequential Circuits name, he settled on Dave Smith Instruments (or DSI). The company did quite well in its own boutique business (high-quality analog polyphonic synthesizers). In 2015, Roland's founder Ikutaro Kakehashi, who had collaborated with Smith on MIDI, went to Takuya Nakata, the President of Yamaha -- a 3.5 billion dollar revenue company mind you -- and together they decided to unilaterally give Smith the famous Sequential Circuits trademark back as a thank-you and gesture of good-will. Kakeshashi said "I feel that it’s important to get rid of unnecessary conflict among electronic musical instrument companies. That is exactly the spirit of MIDI. For this reason, I personally recommended that the President of Yamaha, Mr. Nakata, return the rights to the Sequential name to Dave Smith." DSI has since been renamed Sequential. I'm not sure Smith was even aware of their plan. Two of the most powerful people in the music instrument business just gave him his famous company name back for free. I like to think Google was doing this.