This was the first thought in my office when we looked at Loki today. Immature or not, the are at least a reasonable number of people that see just that when t

This was the first thought in my office when we looked at Loki today. Immature or not, the are at least a reasonable number of people that see just that when they look at the logo. At the end of the day, is all immaterial, they change it, or they don't, I'm not sure it really matters. If I'm not mistaken, some designers even go to lengths to make their mundane logos more memorable. It's not likely I'll be forgetting the name of Loki any time soon so their branding probably (?) succeeded?