> If so, shouldn't we ask why we are attaching so much significance to something which has very little bearing on what we, as humans, do: production? Productio

> If so, shouldn't we ask why we are attaching so much significance to something which has very little bearing on what we, as humans, do: production? Production is what most humans spend their working days doing or supporting or contributing to. In the case of company value, investors care not only about what the company is worth today but also about what it will be worth in the future. It makes sense that lower sales result in a lower stock price despite the fact that the products and current capital are unchanged.