Typography is has subjective aspects such as evoking the feeling of a particular aspect of design. Just as old western fonts, Art Deco type, and Baskerville; Op

Typography is has subjective aspects such as evoking the feeling of a particular aspect of design. Just as old western fonts, Art Deco type, and Baskerville; Optician Sans is a brilliant take on typography. A large number of people have glasses and at one point or another, we’ve carefully studied and read the letters on the eye charts, yet it’s so obscure and not something people think about. As far as the application is concerned, it can be used for perhaps for a optical company branding? The recognition factor is a huge asset in branding. Legibility argument falls apart - otherwise we wouldn't have Zapfino and Bodoni. In certain situations, legibility takes a backseat over stylistic intentions. In other cases, yes you're right - I wouldn't want my blood test results to be misread. Another area where fonts can have devastating effects is say for example lack of a slashed 0 in nuclear missile launch codes. But we are in good hands with respect to typography and design for serious things - the Martin Baker EJECT seat handles in fighter jets don't use comic sans and they have bright yellow stripes for super fast visual recognition. :-)