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Amazon the company made a profit of billions this year. Amazon the store is nowhere near as profitable as AWS etc. but they can still afford it. The lack of pro

Amazon the company made a profit of billions this year. Amazon the store is nowhere near as profitable as AWS etc. but they can still afford it. The lack of profits in retail is from choices of going for aggressive expansion and going for those thin profit margins. They don't need these sort of demeaning gimmicks.

orbifold 8y ago
They made no or almost no profit with their retail business for years, that was the only way they could expand so quickly.
- jsjohnst 8y ago
  Taking no profits in retail was a very intentional decision they made. Bezos has talked publicly at length about it.