You are ascribing motives that don't exist. It's not double speak, if you're referring to 1984: it's just that "turning down" is the converse of "turning up". T

You are ascribing motives that don't exist. It's not double speak, if you're referring to 1984: it's just that "turning down" is the converse of "turning up". That's a fairly simple and straightforward explanation, no matter how unfortunate it turns out to be. Most of the time, it's used when an internal service moves: it turns up in X and turns down in Y. I'm not sure what your motives are, but I know that you're off mark here.