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Sequoia has some interesting bullet points (right side of page): http://www.sequoiacap.com/ideas/ http://www.sequoiacap.com/ideas/ Granted, most online busines
by marketer 18y ago
Sequoia has some interesting bullet points (right side of page): http://www.sequoiacap.com/ideas/ http://www.sequoiacap.com/ideas/
Granted, most online business won't meet all of those requirements, but they also aren't likely to be funded by Sequoia.
- wumi 18y agouse that like an outline then make your slidedeck: Company Purpose * Define the company/business in a single declarative sentence. Problem * Describe the pain of the customer (or the customer’s customer). * Outline how the customer addresses the issue today. Solution * Demonstrate your company’s value proposition to make the customer’s life better. * Show where your product physically sits. * Provide use cases. Why Now * Set-up the historical evolution of your category. * Define recent trends that make your solution possible. Market Size * Identify/profile the customer you cater to. * Calculate the TAM (top down), SAM (bottoms up) and SOM. Competition * List competitors * List competitive advantages Product * Product line-up (form factor, functionality, features, architecture, intellectual property). * Development roadmap. Business Model * Revenue model * Pricing * Average account size and/or lifetime value * Sales & distribution model * Customer/pipeline list Team * Founders & Management * Board of Directors/Board of Advisors Financials * P&L * Balance sheet * Cash flow * Cap table * The deal