> Some mornings, I had to reassure myself I hadn’t joined a cult. We were teammates, not co-workers, and our meetings would end with a rousing “Go team!” Most

> Some mornings, I had to reassure myself I hadn’t joined a cult. We were teammates, not co-workers, and our meetings would end with a rousing “Go team!” Most startups (if not all) are a cult: they have even 'evangelisers'. Why? They need money from investors and sometimes with nothing to show. So founders need to preach. Employees wake up one day in this environment also. Like in any cult, some people believe more and some people believe less. Some don't believe at all and some pretend to believe. Meanwhile money flows.