In the EU, there is this legal concept of "informed consent" that was implemented in the GDPR. It hasn't been tested much in court yet, but the theory is that

In the EU, there is this legal concept of "informed consent" that was implemented in the GDPR. It hasn't been tested much in court yet, but the theory is that users should actually understand what the "deal" between them and the company is when they "agree" to those terms of service. It seems pretty reasonable to me, otherwise stuff like slavery could also be brought back hidden in companies' ToS.