(I'm a bit critical in my comment below; Caveat being that I do appreciate David Edwards' exploration of the subject. Also, his talk is only 28 minutes. The add

(I'm a bit critical in my comment below; Caveat being that I do appreciate David Edwards' exploration of the subject. Also, his talk is only 28 minutes. The additional material in the his book may well address what I've brought up below). at about 9:29 : > "The wall between the creator and the public is going away, and that it's becoming increasingly difficult to receive commercial value or to learn and not to co-create..." I think this doesn't give enough credence the 1000 true friends / believers concept that Kevin Kelly and Seth Godin have discussed. The 1000 true friends theory is especially potent when the the absolute audience size is most of the people in the world, and only a tiny subset across that audience is patronizing the creator/artist. Later in the video he talks more about the maker movement ..but comes back to "the lab" as a place that that can be captured and understood. I don't quite understand that.. At about 11:00: > "kids are the ultimate pioneers" I don't understand this - kids are certainly sponges for learning - but I don't think they're creative pioneers at all - calling kids creative pioneers is much too broad (IMHO). It seems kids are much more reactionary to the creativity that has been put in front of them; often in new mediums ...which means the creative pioneers already exist. Sure there are exceptions to the rule that are indeed kids. Edit: re kids : in the video he shows a young child - and that is what I'm reacting to. But if you define "kids" to be people in their 20s ..well, that's different. That said, it would be interesting to have some statistics for creative pioneers who are kids (per some definition) vs others.