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"And to be fair, you can't really blame the advertising industry for not being on board with self-regulation that would force it to radically change its approac

"And to be fair, you can't really blame the advertising industry for not being on board with self-regulation that would force it to radically change its approach to business" This is why my country was one of the last in Europe to abolish slavery. The government had to find money to compensate the industry. A sound argument on paper but considered an embarrassment now.

danShumway 8y ago
To be clear, I don't think it's important to find an arrangement that benefits advertisers. I'm not trying to evolve online advertising like Brave is; I don't care about finding a solution where everybody wins. I use an adblocker everywhere, even on sites that don't track me, because I actively want to see the ad industry crash, burn, and then mostly die. I want them to be unprofitable. I just don't think it's fair to ask advertisers to voluntarily help me with that.