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It I can emit a judgment that is now more visible: a lot of the less glamorous things mentioned there come from the Growth team. As an ex-employee, I can’t say
by bertil 8y ago
It I can emit a judgment that is now more visible: a lot of the less glamorous things mentioned there come from the Growth team.
As an ex-employee, I can’t say that I’m surprised. It’s never really subtle, too.
Antonio G-M (the author of _Chaos Monkey_ where he details his experience as the PM who started Custom audiences) joked today on twitter that Advertising has some bogger bodies buried. I’m not sure: when he left Custom Audience and related programs were a bit of a Far West. Most issues were rapidly addressed, some more recently. “Why am I seeing this”, facebook.com/ads/preferences and the more recent ad transparency for political campaigns show more integrity than anyone else.
I believe that Facebook could be (statically) profitable without the Growth tactics exposed here. The company was based on the express idea that they will be replaced soon, in a race, which makes slow expansion unacceptable. It was true up until recently, but I don’t think that it still is.