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"diversify your client portfolio" This is a really interesting thought that I hadn't considered. I always hear to diversify your investment portfolio, but the
by jamestimmins 8y ago
"diversify your client portfolio"
This is a really interesting thought that I hadn't considered. I always hear to diversify your investment portfolio, but the thought of diversifying your client list is fascinating. It makes a lot of sense though.
- rwhitman 8y agoHonestly "diversify" is not something I had ever considered before the last recession, and it runs contrary to most popular advice in consulting around finding a niche, but it becomes very apparent after you've weathered the ups and downs of the consulting business over a long time period. If you look at any of the major consulting firms (ex: Accenture) that have lasted decades, you'll see that they have their fingers in many different unrelated areas and industries. "Niche" in the short term is a great way to build up clients, but stick narrowly to a niche over too long a time scale, and it becomes an anchor.