4 ms·

Definitely make friendlier URLs. The current URL structure basically requires an email to get the word out about the listing. I would suggest <tld><username><

Definitely make friendlier URLs. The current URL structure basically requires an email to get the word out about the listing. I would suggest <tld><username><keyword> resulting in http://leasely.com/Joe/LakesideView http://leasely.com/Joe/LakesideView

smalter 16y ago
Yeah, good point. Most brokers have either distributed the URL by putting in in their listing, emailing it, or printing it at the top of paper applications. We don't really see people saying the URL out loud to people. Nevertheless, human friendly is always good and something we'll implement soon!
- SHOwnsYou 16y ago
  Seeing a listing or piece of paper with "See it online at http://leasely.com/apply/vtkj43x1 http://leasely.com/apply/vtkj43x1 would 100% absolutely stop me from looking at it. Who wants to type that in letter by letter?
  - smalter 16y ago
    We imagined people would copy and paste blocks of code that we provide and none of that would include the actual URL in the text, only the link. But you make a good point. And there's no reason not to do it (your solution is better in every case). We'll get on it. Thanks.
    - SHOwnsYou 16y ago
      I have no idea how you intend on using it, but I picture seeing a billboard or newspaper listing (or real estate print listing) with the URL, not just people finding links online. Anyway, hope it helped.
- Travis 16y ago
  Human friendly is also SEO friendly. I bet there's a HUGE long tail of people looking for properties via some combination of those keywords. I can even see a use case where I went to look at a property with Joe Black Realty in City Center, and wanted to show it to my dad but didn't have the URL handy. I'd recommend that you focus on seeding to a few realtors, then really push your SEO. One thing that has worked for us in 2 sided markets is having a "partnership" package. Where, for $N, you get a certain number of emails that we'll help you write and send (leveraging our internet expertise), as well as a thousand business cards with our co-branded info (and their custom landing page into our system) onto it. Might not scale, but for us it's a bootstrapping strategy. May it help you as well.
  - smalter 16y ago
    Good point. Brokers and folks in the real estate media/seo community have emphasized that seo is very important to brokers so they would be interested in a service that helps with their seo that's part of what's automatically syndicated when they, e.g., make a listing via postlets.

smalter 16y ago

Yeah, good point. Most brokers have either distributed the URL by putting in in their listing, emailing it, or printing it at the top of paper applications. We don't really see people saying the URL out loud to people. Nevertheless, human friendly is always good and something we'll implement soon!

SHOwnsYou 16y ago
Seeing a listing or piece of paper with "See it online at http://leasely.com/apply/vtkj43x1 http://leasely.com/apply/vtkj43x1 would 100% absolutely stop me from looking at it. Who wants to type that in letter by letter?
- smalter 16y ago
  We imagined people would copy and paste blocks of code that we provide and none of that would include the actual URL in the text, only the link. But you make a good point. And there's no reason not to do it (your solution is better in every case). We'll get on it. Thanks.
  - SHOwnsYou 16y ago
    I have no idea how you intend on using it, but I picture seeing a billboard or newspaper listing (or real estate print listing) with the URL, not just people finding links online. Anyway, hope it helped.
Travis 16y ago
Human friendly is also SEO friendly. I bet there's a HUGE long tail of people looking for properties via some combination of those keywords. I can even see a use case where I went to look at a property with Joe Black Realty in City Center, and wanted to show it to my dad but didn't have the URL handy. I'd recommend that you focus on seeding to a few realtors, then really push your SEO. One thing that has worked for us in 2 sided markets is having a "partnership" package. Where, for $N, you get a certain number of emails that we'll help you write and send (leveraging our internet expertise), as well as a thousand business cards with our co-branded info (and their custom landing page into our system) onto it. Might not scale, but for us it's a bootstrapping strategy. May it help you as well.
- smalter 16y ago
  Good point. Brokers and folks in the real estate media/seo community have emphasized that seo is very important to brokers so they would be interested in a service that helps with their seo that's part of what's automatically syndicated when they, e.g., make a listing via postlets.