Actually, he never says that he does not think iOS needs a menu bar. He just says "I’m not arguing that iOS should have a Mac-style menu bar." which makes sense

Actually, he never says that he does not think iOS needs a menu bar. He just says "I’m not arguing that iOS should have a Mac-style menu bar." which makes sense, because doing so would distract from the core of his criticism -- adding a menu bar is only one possible way to address it. And there is a footnote on that sentence, too, which suggests that in a sense, Apple is already having a (bad) fake menu in their iWorks apps...