Lesson here: Be sensationalist when dealing with the media. Ham it up and call yourself a ninja or rockstar. Tell the journalist that you stay up til 5am drinki

Lesson here: Be sensationalist when dealing with the media. Ham it up and call yourself a ninja or rockstar. Tell the journalist that you stay up til 5am drinking Red Bull. Don't actually do any work, though, as that's straight-up boring.