I'm pretty confused about this. Are you guys trying to compete against GoDaddy's domain name registration service, or something more like EasyDNS's managed hos

I'm pretty confused about this. Are you guys trying to compete against GoDaddy's domain name registration service, or something more like EasyDNS's managed hosting? If you're doing the latter, then perhaps you should focus on explaining what the benefits are. What does "Easy Billing" mean? Other DNS or web hosting services are really easy to pay for. Is this even easier some how? Why are you even emphasizing this? And again, why is domain registration emphasized on the home page, if this isn't your core business? Take a look at the homepages of Slicehost, linode, prgmr.com, Amazon S3, DNS.com. They all have different designs, but one thing in common -- they have way more information density than your site, and I only need to scroll up and down that one page to get a great idea of what it is that they do. Edit: I read the other comments, and have a better idea of what you're doing. It looks cool, and the developer API is a great idea. If you're targeting developers, then you could definitely do with de-dumbing-down your site a bit.