> one of a founder's most valuable assets is a deep understanding of the customer's problem(s) and how to solve them. IMHO, it's the ONLY thing that matters -

> one of a founder's most valuable assets is a deep understanding of the customer's problem(s) and how to solve them. IMHO, it's the ONLY thing that matters - and like you, I too learned it the hard way. Optimizing for non-existent (or non-critical) problems is a very common mistake.