Amazon seller here, around a decade of experience, doing low eight digits on mostly exclusive products (trademark+IP on products). Out of curiosity, but to the

Amazon seller here, around a decade of experience, doing low eight digits on mostly exclusive products (trademark+IP on products). Out of curiosity, but to the layperson, does the Amazon third-party marketplace seem like an exciting place to be? I feel like in 2016-2017 all the pickaxe sellers were popping up, and by 2018 all I see are a ton of burnout in my circle of vendor friends as they deal with the constant influx of 3p vendors with blackhat tactics.