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Yep, most are. In fact CGI effects studio The Mill have a shell of a car that can expand/contract to fit the proportions of most regular cars, that can record i
by danpalmer 8y ago
Yep, most are. In fact CGI effects studio The Mill have a shell of a car that can expand/contract to fit the proportions of most regular cars, that can record its surrounds enough to build the environment for rendering, and that can be driven in place of the real car when shooting.
The car being advertised is then edited in over the top, using the recorded environment to ensure accurate lighting and colours.
http://www.themill.com/portfolio/3002/the-blackbird http://www.themill.com/portfolio/3002/the-blackbird
- jonas21 8y agoThat's really cool! Here's a video with more details: https://www.youtube.com/watch?v=OnBC5bwV5y0 https://www.youtube.com/watch?v=OnBC5bwV5y0
- jscissr 8y agoI noticed the CGI cars in this clip don't have drivers in them. How would they add a driver for an actual ad? I think cars are much easier than humans to do photo-realistically in CGI. Or do they just show the car in a way such that you can't see that there's no driver?
- npunt 8y agoI'd assume they'd just use window tint if they're cheap, or the same stuff used in movies to drop actors in if they're not.
- nathancahill 8y agoWow.