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If it's iOS only, "ios" would certainly make sense. However, I would suspect more iOS users are searching for "apps" or "iPhone apps". So I'd go with "apps"; pl

by Raphael 16y ago

If it's iOS only, "ios" would certainly make sense. However, I would suspect more iOS users are searching for "apps" or "iPhone apps". So I'd go with "apps"; plus in the future you can add categories for more platforms as the need arises.

maguay 16y ago
Good point. It'll be iPhone/iPod Touch apps for now, but definitely want to expand if it grows at all.