4 ms·

I'd kinda agree. As described in Zero to One, to convince shift users to adopt, you need a product that is an order of magnitude superior to the incumbent. Incr

I'd kinda agree. As described in Zero to One, to convince shift users to adopt, you need a product that is an order of magnitude superior to the incumbent. Incremental changes or parity mostly won't cut it. A browser would have to be radically innovative or better to gain share which is difficult considering the services Google has hooked into it.

kristopolous 8y ago
Mozilla did this (below) once, about 15 years ago when knocking IE from it's 95+% 2004 marketshare, they need to find a way to do it again: “You never change things by fighting the existing reality. To change something, build a new model that makes the existing model obsolete.” - R. Buckminster Fuller
- ngokevin 8y ago
  It was quite a bit different then. IE was in the "first mover" batch. Chrome is the "last mover". It was easy to knock out the first mover as things had stalled yet there was still lots of innovation to be done. But browsers have since commoditized, and the door for differentiation has closed. Especially as browsers inherently need to match each other through web standards. I don't see a way for 2D browsers to rise up against Chrome. Firefox, after hundreds of millions of dollars over the last several years, hasn't made radical changes. Personally, I'm chasing VR and AR to be the new wave of the Web, where browsing experience will be heavily differentiated.
  - kristopolous 8y ago
    Netscape Navigator had substantially beat IE as a first-mover in the market and the mind. IE wasn't a first-mover, it was bundled with the computer, it won as the most available, just like Starbucks vs. Coffee Bean - later comers can be assumed as more readily available then their perceived equivalencies. Firefox broke through by shattering the consumer's perception of equivalence. The door for differentiation in the same way as before has closed, but not for differentiation in other ways that people immediately perceive. Lacking a prescriptive direction that Mozilla Inc should take to establish this doesn't invalidate the observation, you can describe an illness without knowing the cure.

kristopolous 8y ago

Mozilla did this (below) once, about 15 years ago when knocking IE from it's 95+% 2004 marketshare, they need to find a way to do it again: “You never change things by fighting the existing reality. To change something, build a new model that makes the existing model obsolete.” - R. Buckminster Fuller

ngokevin 8y ago
It was quite a bit different then. IE was in the "first mover" batch. Chrome is the "last mover". It was easy to knock out the first mover as things had stalled yet there was still lots of innovation to be done. But browsers have since commoditized, and the door for differentiation has closed. Especially as browsers inherently need to match each other through web standards. I don't see a way for 2D browsers to rise up against Chrome. Firefox, after hundreds of millions of dollars over the last several years, hasn't made radical changes. Personally, I'm chasing VR and AR to be the new wave of the Web, where browsing experience will be heavily differentiated.
- kristopolous 8y ago
  Netscape Navigator had substantially beat IE as a first-mover in the market and the mind. IE wasn't a first-mover, it was bundled with the computer, it won as the most available, just like Starbucks vs. Coffee Bean - later comers can be assumed as more readily available then their perceived equivalencies. Firefox broke through by shattering the consumer's perception of equivalence. The door for differentiation in the same way as before has closed, but not for differentiation in other ways that people immediately perceive. Lacking a prescriptive direction that Mozilla Inc should take to establish this doesn't invalidate the observation, you can describe an illness without knowing the cure.