Google is well within their right as a US company to build whatever censored search engine they want for China. The follow on opportunities may be financially

Google is well within their right as a US company to build whatever censored search engine they want for China. The follow on opportunities may be financially enormous. But at some point, establishing and sticking with a set of values can make or break a company’s future. Maybe not today or tomorrow but a decade down the line we may look back at some of these decisions as a tipping point. Running a company as large, powerful, and influential as Google is not easy - there are very few items which are morally black and white (e.g. choosing to work with the DOD). But this issue seems to be pretty straight forward from a moral justification standpoint. I hope Google makes the right call here.