> How do Zachtronics games get the word out? Zach spent 10 years building his reputation one small game after the other. In a time when there weren't that many

> How do Zachtronics games get the word out? Zach spent 10 years building his reputation one small game after the other. In a time when there weren't that many game developers around and there was no flood of games like today. > Is the game good ? 100% positive rating on Steam should answer that. > Are the people who have played it mentioning it to everyone they know and don't know in social media, because it's so much better than others? So, what you're basically saying is word of mouth, not Facebook ads that was suggested. > I mean, if I haven't yet got the time to play, say, #5 best game in some niche Then you are not the target market anyway. That's why game developers need Steam. To access people who actually have time to play games and focus on a particular niche. What you wrote just proves the point: without Steam the developer are bust. The market of people who barely have time to play 5 games per year is just too small.