4 ms·
> American sedans are dead because the Big 3 American automakers never invested in making sedans. They always borrowed tech from other companies. In the 80s a
by jddaigle 8y ago
> American sedans are dead because the Big 3 American automakers never invested in making sedans. They always borrowed tech from other companies.
In the 80s a lot of US-Foreign partnerships sprang up as domestic manufacturers scrambled to develop competitive products to compete against the Japanese. But GM had an ownership stake in Opel from the 1960s IIRC (they just recently sold it to the French PSA group) and Ford has been experimenting with bringing over cars designed by Ford Europe since the 80s (look up Merkur).
Chrysler is really no more; the shots are called by FIAT and aside from Jeep and Dodge trucks everything else is an import (the Jeep Renegade and the FIAT 500x are the same under the skin and are built in the same factory in Italy).
Ford made a big bet on "global cars" in the 90s, and we see the benefits of it today. The Escape and the EcoSport were both originally designed for Europe.
GM and Ford did learn to make great cars for the US market, but too late. The Impala & CT6, for example, are on a platform designed for the US/China market (no way the European market would want a car that big that isn't an S-Class, 7-series, or A8). And they're great cars. But as the original article said consumers demand for big American sedans has been in decline for almost 50 years. Ford/GM can't seem to stop skating to where the puck just was.
- kenhwang 8y agoThe Ford Escape might be designed for Europe, but it's still designed on top of Mazda designed platform for the Mazda6, primarily using the Duratec/EcoBoost inline-4 engine that's based off a Mazda MZR engine design. EcoSport uses a Ford designed engine, but it's still using the Mazda2 platform. Ford's been partnered with Mazda from 1974-2015 which predates and outlasted Merkur. The Imapla is on GM's Epsilon platform, which was originally designed by Opel. CT6 is on a completely homegrown platform, which is probably why it's the last car in GM's discontinuation lineup to be discontinued. They may have had platforms that were designed for the US market, but they weren't the designer.