I haven't tried Asana again recently, but my early impressions were that they were trying to target the space between project management and a todo list in a ve

I haven't tried Asana again recently, but my early impressions were that they were trying to target the space between project management and a todo list in a very awkward way that could only succeed if all the stakeholders buy in to its use. I guess that is what enterprise sales is for, but given the fact that they just publish growth graphs with no numbers, and that I don't know a single person in SV that both uses and likes Asana, I'm very skeptical about their future. A tool should either be simple and flexible enough that it invites creative uses (Trello, Slack) or have a very clear commonly understood purpose that has widely (if perhaps grudgingly) acknowledged value (JIRA, Salesforce). Asana is in this uncanny valley like Google Wave where some people are impressed but then ultimately no one knows what to do with it.