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Heh I live near the Supreme store in nyc and every weekend without fail people start to queue up around the corner in the morning. Everything about this brand (

Heh I live near the Supreme store in nyc and every weekend without fail people start to queue up around the corner in the morning. Everything about this brand (down to its Logo which was “appropriated” from Barbara Kruger “I shop therefore I am”) is about appropriating other designs. So they’re essentially selling hype at huge markup via tiny store and line round the whole block. I see people stand in this line all day in the winter! Although some of them are enterprising individuals who re-sell these items at 500% profit

neom 8y ago
Supreme is one of the original new york streetwear lines, it's practically an institution. I used to work in that exact building for years and I couldn't disagree with you more. I think there is something really cool about the kids lining up to get a drop, if you go chat with them for a while, they know every supreme, who inspired it, and given the massive lines are usually always collaborations - why the collab is special. Given Supreme has been operating in the city for 25 years and not much has changed outside of the collabs they do, I don't think you're correct about them being "about appropriating other design". Even the Barbara Kruger comment is a huge stretch, inspiration and appropriation are not the same things.
- cyberpunk0 8y ago
  ... it's a stupid t-shirt brand. don't be blinded by some consumerist religious cult
- rhcom2 8y ago
  The founder "acknowledged the Supreme logo was based directly on Kruger's work." https://www.complex.com/style/2013/05/supreme-court-the-12-greatest-moments-of-supremes-legal-battle-with-leah-mcsweeney/128 https://www.complex.com/style/2013/05/supreme-court-the-12-g...
- deleted 8y ago
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- dawhizkid 8y ago
  The fact Supreme is 50% owned by the Carlyle Group, a massive private equity firm, is kind of a joke no? It's the total antithesis of what street/skate culture stands for.
  - neom 8y ago
    Certainly Supreme is not a small company and their standard lines have huge huge distribution and are not particularly unique. The OP was referencing the lines outside of the Supreme store on Lafayette, this is the supreme store regardless of the fact that there are many supreme stores, the original supreme store in Manhattan releases limited one time short run series of Supreme only available at this store. This is pretty much the standard streetwear MO, regardless of how small or large, even folks like ader error who I believe are held by the founders yet have global distribution still drop original and limited in this manner, if I want one of their drops I have to pay someone in Korea to line for me or wait for it to arrive on the secondary market for some insane markup.
deleted 8y ago
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neom 8y ago

Supreme is one of the original new york streetwear lines, it's practically an institution. I used to work in that exact building for years and I couldn't disagree with you more. I think there is something really cool about the kids lining up to get a drop, if you go chat with them for a while, they know every supreme, who inspired it, and given the massive lines are usually always collaborations - why the collab is special. Given Supreme has been operating in the city for 25 years and not much has changed outside of the collabs they do, I don't think you're correct about them being "about appropriating other design". Even the Barbara Kruger comment is a huge stretch, inspiration and appropriation are not the same things.

cyberpunk0 8y ago
... it's a stupid t-shirt brand. don't be blinded by some consumerist religious cult
rhcom2 8y ago
The founder "acknowledged the Supreme logo was based directly on Kruger's work." https://www.complex.com/style/2013/05/supreme-court-the-12-greatest-moments-of-supremes-legal-battle-with-leah-mcsweeney/128 https://www.complex.com/style/2013/05/supreme-court-the-12-g...
deleted 8y ago
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dawhizkid 8y ago
The fact Supreme is 50% owned by the Carlyle Group, a massive private equity firm, is kind of a joke no? It's the total antithesis of what street/skate culture stands for.
- neom 8y ago
  Certainly Supreme is not a small company and their standard lines have huge huge distribution and are not particularly unique. The OP was referencing the lines outside of the Supreme store on Lafayette, this is the supreme store regardless of the fact that there are many supreme stores, the original supreme store in Manhattan releases limited one time short run series of Supreme only available at this store. This is pretty much the standard streetwear MO, regardless of how small or large, even folks like ader error who I believe are held by the founders yet have global distribution still drop original and limited in this manner, if I want one of their drops I have to pay someone in Korea to line for me or wait for it to arrive on the secondary market for some insane markup.

deleted 8y ago

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