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Google has the same problem. I was searching for information about Apache Chainsaw the other day, and at one point forgot to put the word "apache" in as a searc
by philbarr 8y ago
Google has the same problem. I was searching for information about Apache Chainsaw the other day, and at one point forgot to put the word "apache" in as a search term. Ended up with adverts for actual chainsaws for like a week.
- alehul 8y agoI've always been frustrated about this as well, but I realized that it's often not Google's intention to care about this error. We're the product, willing or not, and the metric some chainsaw companies care about is simply 'searched "chainsaw"'. Google is happy to sell our eyes based on that, whether or not it converts into actual sales. In fact, for Google to deduce further and use ML to say "this user actually isn't looking for a chainsaw despite that search," and the reverse of "this user is looking for a chainsaw despite not searching it," probably wouldn't go over well for an advertiser paying for views. It turns Google into more of a black box, and would appear less trustworthy or understandable.
- WillPostForFood 8y agoExcept you don’t pay Google for views, you pay for clicks. So it is in their interest to show things that convert.
- alehul 8y agoAren't there several options for what to optimize for? Such as views, clicks, conversions, etc? Additionally, aren't there filters companies can choose, such as targeting users who have searched for certain keywords?
- projectramo 8y agoJust be glad they didn't pair them with advertisements for face masks, and blood remover.
- sjg007 8y agoInteresting, maybe they need to use an LTSM..
- ric2b 8y agoGoogle gets even more ridiculous. Whenever I travel to another country they show me ads for that country, in a language I don't speak. This is on a ~10 year old account that I use daily, that has my language and country as settings, so 0 data analysis needed.