"he knows nothing about." - I don't know everything about google or seo, but I have been semi-professionally paying attention to these issues with multiple sour

"he knows nothing about." - I don't know everything about google or seo, but I have been semi-professionally paying attention to these issues with multiple sources for many years. Back "in the day" webmasters associated the google index update with moon phases and a mysterious "googleguy" would occasionally confirm new indexes are now live. So I've watched many keywords and sites and used google for many results for a long time. I've read a lot of other professionals and tried to keep up with things. Dare anyone to make a better engine? Google had one prior to panda and whatever other animal spam eater around that time. Of course this is an opinion and they will vary - as a user I felt google was better at delivering less censored results long ago, as a user I admit their local results are better than ever - but the censored ones are certainly worse for my use cases. I am glad you search is very strong, I hope that continues for you. I really don't care for the long posted advice "have a good article" and google will rank you high. I could write a great article, I could pay Nobel writers and scientists to write a good article. Fact is if you don't have the right places linking to you you won't be found most of the time. In competitive search phrases if you have not gotten placement in a certain group of online portals, then you won't stand a chance. The whole "bad backlinks" can cause you to lose your position has been weaponized for a long time. The time it takes to create the right utf encoded link disavow things is a bad joke, and if you are in a competitive area, you may find yourself trying to figure out how someone gets 100 bad links to your site each month when you can't get 10 good or bad links with lots of trying. You must be an amazing writer to have your site ranked high on "important keywords" just by "mak[ing] good web content". I am glad that's working out well! I rarely see good quality links on fbook, since I only check it a few times a year. However I have watched the trends, and I can say that depending on google as a webmaster or a user is not a wise idea - you have no way to know when they change things and affect what you can show and what can be seen. I have watched facebook and others increase their usage and can say after running more than $100k in google ads and fbook ads, that at one time google was king for quality traffic, however I strongly believe fbook is much better for quality leads / customers for the time or money spent. I stand behind what I said about my experience and current state of thinking in my original comment. I am glad your experience is not the same. I still feel like google is today's yellow pages, and if not for their forced defaults in android would be fading in usage, and if not for their purchase of youtube would be worth much less today and in the future. There was a time when many businesses had to out spend each other in the yellow pages to get business, now you can't give away the thick books. I have the last yellow pages I saw in my city, it's from 2013 and it's quite tiny.