This is a cool app, although the name threw me off. I'm sure you've heard this before, but I thought your site had something to do with farming in the literal s

This is a cool app, although the name threw me off. I'm sure you've heard this before, but I thought your site had something to do with farming in the literal sense of the word, meaning a farmer growing crops or something like that. I get the explanation but if you have to exaplin the name, it might be better to come up with something that just instinctively makes more sense. The design of the site is a little jarring because somethings are really well designed, such as the buttons with nice gradient images, but the text of the button looks like minimal effort was put into it so it doesn't seem to fit. Thats probably the biggest complaint I have with the site. Imprving the typography will go a long way in your case. Is the actual app using frames? I'm getting the dreaded horizontal scroll bar when I try to demo the app. The help is useful but it needs to be moved so I can keep it open and be able to change the map. Right now, the help covers the map when open. When thinking how to change the layout, try putting yourself in the shoes of someone who has never used this before. Maybe rather than showing the map first, you can collect info from the user step by step and then draw the map from there and allow them to customize further.