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I haven't been following Apples sales for as long or in much detail, but the last two years those predictions have basically come true, right? The thing saving
by Eridrus 8y ago
I haven't been following Apples sales for as long or in much detail, but the last two years those predictions have basically come true, right? The thing saving AAPL is increased unit prices, which seems unlikely to be a good long term strategy.
- dangoor 8y agoI guess it depends on the meaning of "saving"? iPhone unit sales have been essentially flat but revenue has been rising because of unit prices and increases in services revenue. Six Colors has a great set of charts to show the trends: https://sixcolors.com/post/2018/11/reminder-apple-financial-results-released-today/ https://sixcolors.com/post/2018/11/reminder-apple-financial-... I'm pretty sure "just keep raising prices" is not Apple's long term strategy. They'll keep releasing a mix of products, and push the high end with more refined features. AAPL right now is at $172.82, giving it a PE ratio of 14.57. Apple is currently valued way below the S&P 500's PE ratio (21.58), so it's like people expect Apple's forward earnings to tank despite having had 20% revenue growth last quarter and 31% profit growth. It's not clear to me that Apple's future prospects are that bleak.