This is exactly what I was thinking while watching the Lion demo especially with the full screen applications. AppStore or no AppStore the average Mac user isn'

This is exactly what I was thinking while watching the Lion demo especially with the full screen applications. AppStore or no AppStore the average Mac user isn't going to impulse buy an expensive, complex, multi-function application without an obvious purpose communicated through 2 or 3 screenshots. The key to the Mac AppStore is going to be de-constructing these multi-function applications into smaller task focused tools with re-invented UIs (iOS stylized) at lower prices.